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Some businesses start with a plan. Others start with a dream, a passion, and a little bit of madness. Wami Grooming is one of them.
Louis and Charles-Louis have always been entrepreneurs at heart. They shared one common belief: dog & cat grooming deserved more recognition, more innovation, and more heart.
In their opinion, for too long, the work of skilled groomers had gone unnoticed. People saw pet grooming as a necessity, but few truly valued the craftsmanship behind it. Louis and Charles-Louis wanted to change that. They wanted to create a grooming experience that was modern, professional, and above all, centered around the well-being of both the dogs and their owners. They developed a cutting-edge service (not only for dogs, but also for cats, in most of the Wami salons).
And so, in September 2024, Wami Grooming was born.
From the very beginning, Wami was built on a bold idea: to elevate the art of grooming, support passionate groomers, and make them forget their boring back-office tasks.
This means Wami is about making things easy and high-quality. Every dog and owner should feel at home at Wami. Last but not least, Wami hopes to standardize excellence across Belgium to ensure that no matter which Wami salon a client visits, the experience is consistently top-notch.
A fulfilling work environment leads to better care for dogs and cats. Wami provides groomers with:
State-of-the-art equipment to ensure optimal working conditions and high-quality results.
Ongoing support and a strong team environment, eliminating the feeling of working alone.
No administrative burden, allowing groomers to focus entirely on their craft while Wami handles the paperwork.
Peace of mind, with no accounting or operational stress—just a modern, well-equipped salon to work in.
Dog grooming should be effortless for owners and stress-free for animals. Wami ensures:
A warm and welcoming atmosphere, creating a relaxing experience for both dogs and their owners.
Easy online booking, available in just a few clicks.
Convenient parking, making drop-offs and pick-ups hassle-free.
A team of passionate professionals, fully equipped and trained to provide the best possible care.
No business journey is complete without that one defining moment. For Louis and Charles-Louis, it happened around September 2024, when they found the perfect partner to bring Wami to life. His name? Guszti.
When Guszti agreed to collaborate with Wami and open the first shop in Ekeren, the excitement was off the charts. Let’s just say there may or may not have been a Wami happy dance. With a team in place, a vision solidified, and the first salon ready to launch, Wami was no longer just an idea. It was happening.
A trip to Wami isn’t just about getting your dog or cat groomed. It’s about:
Walking into a place where both you and your dogs and cats feel welcome.
Knowing that your pet is in the hands of passionate, skilled professionals.
Experiencing grooming that is modern, seamless, and stress-free.
Feeling the love, dedication, and energy that built Wami from the ground up.
Wami Ekeren had to be the perfect representation of what Wami stands for. So, the team rolled up their sleeves and got to work. Renovations, new designs, and a full transformation… but that’s a story for next time.
Stay tuned for the next blog post to discover the behind-the-scenes journey of turning a vision into reality!
